Brian Franklin
Brian Franklin on LinkedIn

Brian Franklin is President of Impact Politics and has provided marketing strategy, creative direction, language development, and writing services to over a hundred political campaigns, organizations, agencies, and corporations. He has led Impact Politics’ work for numerous federal, state, county candidate, ballot initiative, public advocacy, and non-profit campaigns, as well as ad development and online media strategy for  international advocacy campaigns.

Brian’s work has earned prestigious national political advertising awards, such as Pollie Awards for Best Overall Internet Campaign, Best Overall Campaign Use of Negative Contrast, Best Use of Facebook Advertising, Best Use of Search Engine Advertising, Best Use of Humor in an Online Ad, Best Online Ads, and more.  Brian has also won a Campaigns and Elections Reed Award for Best Online Targeting.

Brian is a Board Member of the American the American Association of Political Consultants and co-Chair of their Technology Committee. He is the author of numerous articles in Campaigns and Elections magazine as well as on political blogs.

In addition to his leadership role in the American Association of Political Consultants, Brian is also a member of the International Association of Political Consultants, Society for Consumer Psychology, Behavior Science and Policy Association and the International Society of Political Psychology. Additionally, Brian serves on the University of Florida’s Political Communications Advisory Council.

Follow Brian on Twitter.

See a list of current and past clients.

Rene Alvarez

Vice President

Rene comes to Impact Politics with a wealth of experience in corporate advertising and branding, including broadcast and print work for Macy’s, Verizon, and the World Wrestling Federation. For the past 10 years, he’s overseen and guided the interactive and digital efforts for numerous corporate and non-profit campaigns, as well as teach Advertising at the Miami International University of Art & Design. Rene also founded MODO School of Design, a collaborative and interactive digital advertising problem solving series.


Rio Barnow

Rio graduated UCLA near the top of his class with degrees in political science and public policy. His specialties include policy analysis, political communications, and government affairs.
Rio’s interest in government quickly drew him into the California political scene and the fast-paced world of political consulting where he cut his teeth working for some of California’s top politicians including US Congresswoman Janice Hahn, CA Senate President Pro Temp Kevin de León, CA State Senator Isadore Hall, Los Angeles City Attorney Mike Feuer, and former CA Speaker of the Assembly and current State Senator Bob Hertzberg.

In the past he has launched award-winning international digital campaigns for leading consumer brands including Microsoft, MSN, Bing, Sony, Cablevision and Mitsubishi. Additionally, through his agency experience, he’s learned the value of identifying a target audience, understanding the competition, and creating a consistent voice and brand through all mediums.


Diane Ward

Senior Art Director

Diane Ward is an accomplished, award winning Art Director, who has won Pollies for Best Website design, Best Logo and Best Online Advertising.  She has designed dozens of websites and branding for dozens of clients inside and outside of the political arena.


Noel Santos

Art Director

Jose joins us after working years as a graphic designer and art director in Miami’s advertising industry. His work can be seen in ads for the University of Pennsylvania, the Art Institute of Chicago, ESPN, MGM Studios and many others. His breadth of experience includes environmental design and a deep knowledge of  digital production. He has won three Addy Awards and continues push the limits of what design can do to convey a message.


Jose Lujambio

Art Director

Noel got his start working on spots for ESPN, Telemundo and Univision among others. A recent advertising graduate from Miami International University of Art & Design, his use of storytelling combined with audience behavior has led him to create fun, immersive experiences for local businesses and start-ups. The winner of two Addy Awards and the Luciano Franchi Award of Excellence, we welcome Noel’s gifts for narrative and design.